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1 Billion Shifts Scheduled Using Deputy

From SaaS scheduling tool to AI-powered people platform


Global, 24 March 2026 – Deputy today announced that more than 1 billion shifts have been scheduled through its platform, a milestone that underscores both the scale of the global frontline workforce and Deputy’s emergence as the infrastructure layer powering it.

The milestone is not just about absolute scale, but acceleration.

Deputy reached its first 500 million shifts in 2023, after 14 years of building the system of record for shift-based work. Just three years later, that number has doubled—reflecting a meaningful inflection in adoption as workforce complexity increases and businesses standardize on platforms that can operate at scale.

Since its founding in 2008, Deputy has evolved from replacing manual scheduling into a unified workforce infrastructure that underpins operations across scheduling, time tracking, compliance, communication, and payroll. Today, it operates across diverse regulatory environments globally, supporting businesses where labor is dynamic, regulated, and operationally critical.

This depth and duration of data, spanning nearly two decades and now over one billion shifts, has become a structural advantage as AI moves from experimentation to implementation.

With the introduction of Deputy AI, the platform is transitioning from workflow automation to embedded intelligence. Scheduling is no longer a static task, but a dynamic system that interprets demand signals, applies complex labor regulations, incorporates worker preferences, and continuously adapts in real time.

This shift materially changes the operating model for frontline businesses. What historically required hours of coordination is increasingly handled by systems that can optimize for cost, compliance, and workforce experience simultaneously.

Silvija Martincevic, CEO of Deputy, said the milestone reflects both market scale and the importance of infrastructure built with long-term data advantage.

“One billion shifts is not just a product milestone, it represents nearly two decades of accumulated understanding of how frontline work actually operates at scale,” said Martincevic. “We reached 500 million shifts over our first 14 years. Doubling that in just three years signals a structural shift in how businesses are approaching workforce systems.

As labor becomes more constrained, regulated, and dynamic, companies are moving away from fragmented tools toward platforms that can operate as core infrastructure. That is where AI becomes truly consequential, not as a layer on top, but as intelligence built into the system itself.”

While much of the AI narrative has centered on knowledge work, the frontline economy represents the majority of the global workforce and operates under fundamentally different constraints: real-time demand, regulatory complexity, and tight coupling between labor and revenue.

Deputy’s platform is designed for that reality.

As businesses increasingly require systems that can manage this complexity, the role of workforce infrastructure is expanding from system of record to system of execution.

Reaching one billion shifts marks a clear transition point: from building software for scheduling, to operating the intelligence layer for how shift-based businesses run.


About Deputy

Deputy is the intuitive, people platform built specifically for shift work. Trusted by over 1.5 million shift workers and 380,000 workplaces in more than 100 countries, Deputy empowers managers to plan, adapt, and grow their businesses effectively, while giving teams greater control over their time and schedules.

With AI-powered tools for effortless hiring, onboarding, forecasting, time tracking, compliance, and mobile-first communication, Deputy keeps every shift running smoothly, all in one platform. From flexible scheduling to real-time insights and accurate payroll, Deputy enables businesses to make smarter decisions and build stronger, more loyal teams.

More than just software, Deputy is the innovative force behind better shifts and fairer workplaces. Discover how we’re improving the world of work, one shift at a time, at www.deputy.com and follow us on LinkedIn for the latest updates and insights.


Kendal Pektas

Kendal Pektas

Lead Public Relations Manager, Deputy

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