Deputy AI is the Intelligent, Trusted Teammate for Managing Shift-based Businesses.
GLOBAL – 5 November 2025 – Deputy, the global people platform for shift work, today announced Deputy AI, an intelligent, trusted teammate designed to help organisations operate smarter, faster, and more strategically. Built on nearly two decades of workforce data, Deputy AI goes beyond automating routine management tasks, it transforms frontline operations into an agentic intelligence system that continuously learns, anticipates change, and delivers actionable insights and actions to drive performance, profitability, and growth.
Across industries like retail, hospitality and healthcare, shift-based operations face complex variables like fluctuating demand, labour compliance, and staffing volatility that make intelligent workforce management a strategic advantage. Deputy AI addresses these challenges by connecting scheduling, labour forecasting, and real-time performance insights into a single adaptive layer that helps leaders make confident, data-driven decisions across locations and teams.
Instead of simply saving time, Deputy AI enables managers to run smarter operations. Managers can simply ask, “We have a large group booking for 20 people tomorrow night, what schedule changes should I make to increase revenue?” or “Construction will cut weekend traffic — forecast what that will look like for the shop and rework the schedule to save on labour costs” and get an instant, actionable answer.
The result is true agentic intelligence — AI that transforms insight to action, enabling businesses to operate with greater precision, optimise performance in real time, and expand profitably at scale.
“Deputy AI represents the next evolution of our platform — a shift from smart scheduling to agentic workforce orchestration,” said Silvija Martincevic, CEO of Deputy. “In past technology revolutions, from mobile to cloud, shift workers and small businesses were often left behind. We’re changing that. By combining nearly two decades of insight from the frontline with the power of AI, we’re building tools that make managing teams simpler, smarter, and more human. The result is smarter decisions, stronger margins, and more sustainable growth for shift-based businesses.”
“For 17 years, we’ve built technology alongside the managers and shift workers who keep essential industries running,” said Deepesh Banerji, Chief Product Officer at Deputy. “Deputy AI was designed with them in mind — simple, flexible, and built for the realities of the frontline. It automates what slows teams down and delivers insights that help them make smarter, faster decisions in the moment.”
Deputy AI is part of the company’s broader AI-powered product suite, which includes, among other tools, AI Labour Force Optimisation and AI Hiring Assistant. Each combines smart automation with human judgment, helping businesses be more productive, make smarter decisions, and deliver better business outcomes.
Deputy AI is currently in Beta globally. Managers and business owners can register for early access here.
About Deputy
Deputy is the intuitive, people platform built specifically for shift work. Trusted by over 1.5 million shift workers and 380,000 workplaces in more than 100 countries, Deputy brings together AI-powered scheduling, compliance automation, accurate payroll and mobile-first communication to help businesses run more efficiently and teams feel empowered. Discover more at www.deputy.com
